And in terms of the aforementioned business-model impact of the market-share trends, it bears highlighting in closing that Spotify is continuing to make multimillion-dollar bets on podcasting and other non-music audio entertainment. Regarding efforts to improve revenue amid the ARPU falloff, Spotify is spearheading controversial “two-sided marketplace” initiatives and raising prices in select regions.
As the entity’s per-stream royalty rate is dependent upon each creator’s plays in proportion to total streams, one would assume that this compensation rate (as well as the paychecks received by many acts) will continue to decline in the coming months and years – though “fan-powered” streaming options are now emerging as a possible alternative for creators. On the latter front, data suggests that Spotify’s per-stream royalty rate has fallen despite the clear-cut uptick in both revenue and subscribers ushered in by the last half decade.įurthermore, the company’s revenue dipped slightly between Q4 2020 and Q1 2021, and higher-ups confirmed during a “Stream On” livestream event earlier this year that some 60,000 new tracks make their way onto the service daily. Spotify Connect simplifies connecting to wireless speakers and AV receivers Easy to build your own playlists and sync them for offline listening Allows you to follow artists and be alerted when. Moving forward, it’ll be interesting to monitor the trends’ impact upon Spotify’s business model and, more significantly, the streaming-service paychecks that artists receive.
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